When a brand pushes back on your rate, most creators fold immediately. Here’s what to say instead and how to hold your ground without losing the deal.
Tag: Make Money
Brand Playbook
Gifted, Paid, or Retainer? Know the Difference Before You Say Yes to Anything.
Not all brand deals are the same. Here’s what gifted, paid, and retainer actually mean — and which one you should be pushing for.
Brand Playbook
How to Find Brands to Pitch (Stop Waiting for Them to Find You)
Waiting for brands to find you isn’t a strategy. Here’s exactly how to find brands to pitch using TikTok Shop, Creator Marketplace, and your own feed.
Brand Playbook
A Brand Just Slid Into Your DMs. Here’s How to Handle It Without Leaving Money on the Table.
When a brand reaches out first you have more leverage than you think. Here’s how to handle it professionally without giving away too much.
Brand Playbook
The Brand Went Quiet. Here’s How to Follow Up Without Being Annoying.
Most creators either follow up too aggressively or never follow up at all. Here are the exact templates and timing that work.
Brand Playbook
A Brand Sent You a Contract. Here’s What to Look At Before You Sign Anything.
Most creators sign brand contracts without reading them. Here are the five sections you need to check before you agree to anything.
Know Your Worth
What You’re Actually Worth as a Creator (And How to Calculate It With Real Math)
Stop guessing. Stop asking what other creators charge. Here’s how to calculate your real rate from your own TikTok data.
Know Your Worth
How to Ask for More Money Without Losing the Deal
A brand’s first offer is almost never their final offer. Here’s exactly how to counter without blowing up the relationship.
Know Your Worth
Stop Thinking Like a Fan. Start Thinking Like a Business.
Brands can tell immediately whether you approach them like a fan or a business owner. Here’s how to make that shift.
Brand Playbook
I Was Making Brands Money for Free. Took Me Way Too Long to Figure That Out.
Nobody told me how brand deals actually work. I spent way too long posting for free. Here’s what I wish someone had told me from the start.