Most creators set their rates by guessing.<\/p>\n
Or they ask other creators what they charge.<\/p>\n
Either way, they leave money on the table.<\/p>\n
Instead, your rate should come from your data.<\/p>\n
Not someone else\u2019s.<\/p>\n
Yours.<\/strong><\/p>\n First, open TikTok on your phone.<\/p>\n Tap:<\/p>\n Profile \u2192 Menu \u2192 Creator Tools \u2192 Analytics<\/strong><\/p>\n On the Overview tab<\/strong>, set the time period to Last 28 Days<\/strong>.<\/p>\n Then scroll down to your recent videos.<\/p>\n Now do this:<\/p>\n \ud83d\udc49 That number is your average views per video.<\/p>\n Next, stay in the Overview tab.<\/p>\n Look at your totals for:<\/p>\n Then:<\/p>\n \ud83d\udc49 That\u2019s your engagement rate.<\/p>\n Here\u2019s how to read it:<\/p>\n Now tap the Followers<\/strong> tab.<\/p>\n Scroll to Follower Demographics<\/strong>.<\/p>\n Pay attention to:<\/p>\n Because this is what brands actually care about.<\/p>\n Now take your average views.<\/p>\n Divide by 1,000.<\/p>\n Then multiply by:<\/p>\n \ud83d\udc49 That gives you your base rate per video.<\/p>\n Finally, account for your time.<\/p>\n Ask yourself:<\/p>\n How long does it take to:<\/p>\n Then add:<\/p>\n \ud83d\udc49 $25 to $50 minimum per video<\/p>\n No matter your size.<\/p>\n Because your time has value.<\/p>\n Run through all five steps right now.<\/p>\n Write down your number.<\/p>\n Then keep it somewhere visible.<\/p>\n That is your rate.<\/strong><\/p>\n Own it.<\/p>\n Next up:<\/strong> Stop guessing. Stop asking what other creators charge. Here’s how to calculate your real rate from your own TikTok data.<\/p>\n","protected":false},"author":1,"featured_media":1117,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[49,32,31,36,33,50,35],"class_list":["post-1025","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-know-your-worth","tag-analytics","tag-beginner","tag-brand-deals","tag-creator-fundamentals","tag-make-money","tag-pricing-strategy","tag-tiktok"],"yoast_head":"\n
\nStep 1 \u2014 Find your average views per video<\/h2>\n
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\nStep 2 \u2014 Calculate your engagement rate<\/h2>\n
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\nStep 3 \u2014 Check your audience quality<\/h2>\n
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\nStep 4 \u2014 Calculate your base rate<\/h2>\n
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\nStep 5 \u2014 Add your time cost<\/h2>\n
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\nYour one action from this post<\/h2>\n
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how to ask for more money without losing the deal<\/p>\n","protected":false},"excerpt":{"rendered":"